May 8, 2023

Points of Engagement — Profile’s 55 Year Anniversary Crew Mixer

Points of Engagement. Profile’s 55th anniversary: A crew mixer.

For Profile’s 55th Anniversary, we wanted to do a mixer with our crew.

Back in November of 2022, we asked everyone to send in a couple clips that they were stoked on. The parameters; filmed on anything as long as it was landscape and 1080P.

Expecting a ten minute mixer, it proved to be an hour and ten minutes of footage narrowed down to this final, half hour piece titled “Points of Engagement”: An homage to our decades of hub production, as well as the connection we have with each of our riders. (Thanks to Cory Foust for the name).

We wanted to thank everyone who was able to contribute, and thank them for their continued support of what we do here in this machine shop in St. Pete, Florida.

We’re so thankful and honored to have them on board. A huge thank you to our distros worldwide who help us support our extended family; Profile Europe (UK), Country Bikes (Germany), Timeless (Canada), Republica (Colombia), Elite (Australia), SNAP (UK), ABP (France)… And thank you for watching…We hope this brings as much stoke to you as it did for us when putting it together.


This project is dedicated to Craig Stevens.

We love and miss you, Craig…may your infectious energy live on forever.

-Matt Coplon / Profile Racing

May 8, 2023


We are taking precautions to protect our employees and follow CDC and state guidelines. In the meantime, our machine shop is still running, we're here to assist you and we'll be shipping product to help support bike shops during this difficult time.