For years, we’ve been getting requests to do a re-up of our Iconic, mid school sprocket: The Profile Whippit. Finally, we have an open machine to set those in motion… Making its debut in 1996, the Profile Whippit was the last sprocket we had in production before things shifted to […]
To kick off Profile’s 55th anniversary (1968 – 2023), we wanted to begin the celebration by highlighting those riders who’ve been with our brand for over 15 years. Over the course of January, we’ll feature each of those 11 riders in a comprehensive retrospective – looking back, ruminating on today, […]
For Profile’s 55th Anniversary, we’re releasing soft goods that reflect the evolution of Profile’s early logos. First up, the “Clearwater” tee; an early logo modification once Profile was settled in its new home (Initially) in Clearwater, Florida. PROFILE CLEARWATER TEE
For Profile’s 55th Anniversary, we’re releasing soft goods that reflect the evolution of Profile’s early logos. The “Legacy” Mesh Trucker Hats, 5-panel Hats, and patches are now available. https://www.profileracing.com/product/profile-legacy-hats/ PROFILE LEGACY PATCH
In a recent conversation with Jim Alley, Owner and Founder of Profile Racing, we learned that the original “Profile” logo was conceived in the late sixties by a friend of his in Flemington, NJ. The artist presented “about six or seven logos,” and upon seeing them, Jim had an immediate […]
To kick off Profile’s 55th anniversary (1968 – 2023), we wanted to begin the celebration by highlighting those riders who’ve been with our brand for over 15 years. Over the course of January, we’ll feature each of those 11 riders in a comprehensive retrospective – looking back, ruminating on today, […]
To kick off Profile’s 55th anniversary (1968 – 2023), we wanted to begin the celebration by highlighting those riders who’ve been with our brand for over 15 years. Over the course of January, we’ll feature each of those 11 riders in a comprehensive retrospective – looking back, ruminating on today, […]
To kick off Profile’s 55th anniversary (1968 – 2023), we wanted to begin the celebration by highlighting those riders who’ve been with our brand for over 15 years. Over the course of January, we’ll feature each of those 11 riders in a comprehensive retrospective – looking back, ruminating on today, […]
As Profile Racing nears it’s 55th Anniversary celebrations owner and founder Jim Alley took the time to sit down for a rare interview with long time Profile fan Shane Jenkins. The pair discuss Profile’s rich past, the present and what we should expect for the future. The interview kicks off […]
As Profile Racing nears it’s 55th Anniversary celebrations Corey Alley took the time to sit down for an interview with long time Profile fan Shane Jenkins. The pair discuss Product Development at Profile Racing and go into detail about how some of the iconic Profile products are developed and manufactured […]
We are taking precautions to protect our employees and follow CDC and state guidelines. In the meantime, our machine shop is still running, we're here to assist you and we'll be shipping product to help support bike shops during this difficult time.