My first wisdom Wednesday talk. I’m way better expressing myself on my bike but feel this went very well. Standing up speaking to Doctors, surgeons, nurses, execs, and professionals within a hospital setting explaining our view on Motivation and creativity, Innovation and leadership, but also disruptive change was rewarding. This talk touches on key points of community, […]
Through my Job at Profile, between doing sales, promo, and team trips, I travel with my bike quite a bit. Unfortunately, I’ve learned the hard way that traveling with my main, custom FBM build is just asking for logistic brutality; getting tossed around between connections, being thrown into the belly of of the aircraft only […]
If you’re looking for something a little bit different in your BMX entertainment search today then this is it. Profile’s Cory Foust, Mark Mulville, Luis Pinzon, Bobby Proctor, Chad Degroot and Chris Childs get busy in Tampa with some creative riding and some down right sick looking spots. “In January of 2019, we flew part […]
Another grouping of two years where, looking back, you don’t realize how much happened until you jot down your notes. This was another heavy hitting 24 months, and instead of the build up, we’re going to start with the banger. After 2 years of testing several prototypes (Thanks so much to Chad Degroot) and waiting […]
Although we’ve mentioned in a previous post, that some of our most productive and innovative years were between 2007 and 2010, we can’t fully grasp at what level, comparatively, until we actually dive into the archives. 2009, in sheer numbers, might have been our MOST productive year in the machine shop for new product. Laid […]
Orlando’s Justin Falco decided to dig a fresh pool in his backyard. And like any bmxer, the christening wasn’t in filling it, but rather keeping it empty. Chad Degroot was on the invite list. Brought some BBQ’d provisions, and got rattled right out of the gate during a slippery drop in. Check his IG for […]
Just when you think we’d have a lull in our history, 2007 sits on the podium for both product, promotional concepts and the forces behind them. 2007 saw three major movements…let’s get into it: 1. The inception of Madera Bmx Jim Alley called a shop meeting at the beginning of 2007. What everyone thought was […]
It all started out with Jason “Deener” Medina saying, “Yo Brian, lets ask Chad if we can set up a day to visit Profile Racing.” Deener had a vision and I had a camera. Chad DeGroot set everything up. Our plan was to goto Profile Racing for a shop tour (I will be uploading that […]
I think Swampfest has finally found a safe haven. Year three down, year three the most banger to date. Thanks to Trey Jones and crew for having us out, we’re incredibly excited about next year. Here’s a quick cache of photos of our crew, mostly shot by our crew. Until next year.
A big thank you to Jay Marley for hosting the initial Gasparilla Flat Jam on Sunday, January 28th. The setting at Tampa’s historic Rialto Theatre couldn’t have been any better, and the communal vibe from both the riders and audience was infectious. As with anything Marley does, we at Profile always do our best to […]
We are taking precautions to protect our employees and follow CDC and state guidelines. In the meantime, our machine shop is still running, we're here to assist you and we'll be shipping product to help support bike shops during this difficult time.