Sem Kok’s latest Fingers Crossed x Profile bike check. What a beaut! Thanks for the support, Sem, dig in here:

Profile’s Launch Box is a series of Profile team mixers, launched on your lunch break, during each season of every year. We hope you enjoy. ——————————-

Due to the effects of Hurricane Helene, the Profile Factory will be closed until Monday, September 30th. We hope everyone is safe…we’ll be touching base Monday.

An honest conversation with Red Bull about how a career-low led me to embark on a fitness journey that transformed more than just my aesthetics. -Terry Adams

“Terry Adams has been at the top of the flatland game for a long time. Let’s learn about the bike he’s currently riding.” Brant Moore  

Thanks to Our Bmx for including us as a 2024 NORA Cup awards sponsor. Here’s our commercial, featured at the NORA celebration at Source’s Battle of Hastings. Clips of Billy Woodfin, Mykel Larrin, Jared Eberwein, Alexis Desolneux, Mickey Guides, Lucas Porzio, George Manos, and Andrew Lazaruk.

Lukas Halahan NORA Trail Rider of the Year! As announced last night at the Battle of Hastings. Congrats Lukas! and thanks for years of support!

What’s up with Profile’s Steel Crank Production? And chrome cranks, where are they? We answer those questions here, filling you in on the how, why, when and where of our crank production.

A Do it Yourself Cement Paradise – Spoke & Word Ep. 5 – The Bagel Bowl and Beyond. While pedaling across Tampa Bay, Matt Coplon highlights some of the DIY spots that have popped up over the years. Final destination: The Bagel Bowl. Here, Matt meets up with Scotty B. […]

“After setting the cornerstone this is the inauguration. RIDING/FILMING/EDITING:G.M. MUSIC:OM MANI PADME HUM by DORJE HOWLING IOANNINA,GREECE 2024″