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Legacy

Profile Racing’s Legacy: Week 17, 1983 Part #2.

As we were closing up 1983 and moving onto 1984, Jim found three studio shots of the more obscure items Profile Racing made in this period. The Profile Racing seat posts are some of the most hard to find components that came out of our machine shop. There were two […]

May 2, 2018

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From the Dungeon. Episode #2: Evolution! The Profile Racing Box Crank.

In celebration of Profile Racing’s 50th anniversary, owner and founder, Jim Alley, invites us into the company’s original Florida location where some sections of this dark and dusty industrial cave have been sealed off since 2004. Over time, this building (appropriately named “The Dungeon” by employees) has become a time […]

May 1, 2018

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Profile Racing’s Legacy: Week 16, 1983 Part #1.

By 1983, Profile Racing was almost complete in manufacturing an all encompassing components line for their frame, fork and bars. The original Gyrolites were followed a year later with the High Flange Gyrolites or Gyrolite II’s. On speaking with Jim Alley, he wanted to produce a hub with a more […]

April 26, 2018

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Profile Racing’s Legacy: Week 15, 1982. Part #2.

With Shimano, ACS, Suzue, Suntour and Bullseye creating hubs for the market, 1982 saw Profile Racing jump in the game with the iconic Gyrolite Hubs. The prototypes were done on a manual lathe. And although the job could be done, it was very time consuming and not at all cost […]

April 20, 2018

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Dig: Forgotten artifacts from Profile’s Bmx Dungeon

ENTER THE DUNGEON. Back in February, Profile’s Owner, Jim Alley, invited @digbmx into the depths of Profile’s history. Although we’ll be covering some of this in more detail in future episodes of “From the Dungeon,” some of these relics will never see the light of day. Crack into it here: […]

April 16, 2018

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Profile Racing’s Legacy: Week 14, 1982. Part #1.

1982 was a pivotal year for Profile Racing. So much so, we’re splitting it into two parts. Here’s two product features covered in a 1982 issue of Bmx Action Magazine. Our classic box cranks with spider, and our American Bottom Bracket to accompany it. 1982 was also the year that […]

April 11, 2018

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Spring Fling 2018 Recap.

Thanks to Ed Ferri and Planet Bmx for hosting the 10th annual Spring Fling Old School/Mid School Bmx get-together. Profile Racing was both a proud sponsor and was on hand to show our history and answer questions. Thanks to everyone for showing love and support for the brand over the […]

April 9, 2018

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Profile Racing’s Legacy: Week 13, 1981.

By 1981, in addition to copious amounts of crank production, Profile Racing was deep into frame manufacturing. At this point, chrome was the only color option. Our chromer was located in Hialeah, Florida, four hours south of St. Pete. They would actually send a pick up/delivery truck once a week […]

April 4, 2018

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From the Dungeon. Episode #1: Scratching the Surface.

In celebration of Profile Racing’s 50th anniversary, owner and founder, Jim Alley, invites us into the company’s original Florida location where some sections of this dark and dusty industrial cave have been sealed off since 2004. Over time, this building (appropriately named “The Dungeon” by employees) has become a time […]

April 2, 2018

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Profile Racing’s Legacy: Week 12, 1980.

By 1980, after going through three prototypes, Profile Racing was in a full swing production of their classic 19mm box crank. On the sidelines, Jim Alley began to prototype what would become the Legendary, Profile Racing Champ Pro frame. What Jim brought to the table, deviating from the typical bmx […]

March 28, 2018

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COVID-19 UPDATE

We are taking precautions to protect our employees and follow CDC and state guidelines. In the meantime, our machine shop is still running, we're here to assist you and we'll be shipping product to help support bike shops during this difficult time.