The differences between the Profile Mini and Elite Driver Mechanisms. In 1996, Profile engineered the first bmx specific cassette hub. This concept was to both allow for easier cog replacement (and later, complete driver: 9, 10, and 11t) as well as complete driver rebuilds. It is much easier to replace […]
Jared Ward. The secret weapon of the south. Here’s his latest, dialed rig. Thanks for the support, Jared! Jared Ward 26 years old Favorite place to ride right now would probably be The Unit. Profile Elite LHD hubs w/ti bolts and ti 9t driver Madera hub guards Profile 170mm spline […]
Just dropping in to shoot you some happenings in my life. Since I stopped by St. Pete, I have been all over. I went up to Jeff Hunnicutt’s place and helped for a few days. The place is insane! The park course looks intense and the trails are going to […]
Crank Installation. Everyone has to do it at some point. We could have made a bullet pointed list of how to’s, but thought it’d be best to have our tech wizard, Gus Lanzillotta, step in and show you in person. Check out these two video versions below, and make sure […]
Which Profile or Madera hub guard will work for you? We here at Profile/Madera make quite a few hub guards. Basically, we’ve tried to create an option that works for everyone riding our hubs. Some riders would rather have plastic (to avoid the potential snagging that can occur when using […]
In 2001, Profile introduced our Mini Front Hub to the race scene. A simple design using cone compression and a minimal amount of internal parts (Shell, Bearings, Axle/Cones, and Bolts). Through a year’s worth of testing (a lot of toothpicks on Jersey Barriers), it was re-released as a universal hub […]
We are taking precautions to protect our employees and follow CDC and state guidelines. In the meantime, our machine shop is still running, we're here to assist you and we'll be shipping product to help support bike shops during this difficult time.